My process starts with gaining a clear understanding of the client, the intended audience, message and needs.
My background is not that of a typical graphic designer. I am self-taught and draw from a wide range of personal and professional experiences, which inform a distinct design sensibility. After a successful 10-year career in product management and brand strategy at Unilever and Vitra, I decided to pivot and combine this experience with a love for Swiss design and bold modern graphics. For the past 8 years, I have worked as an independent graphic designer, creative director, and brand expert, creating all the visual communication and branding projects showcased on this site. Through these experiences, I have developed a distinct personal aesthetic focused on achieving a clear hierarchy and expressive language, which has become an integral part of my creative identity. I have direct experience with conducting consumer and market research, discovery workshops, and brand strategy. I am interested in partnering with startups, agencies, and small businesses that value this unique background and approach.
Philipp is a strategic thinker with a designer’s intuition. He understands how brand strategy and design work together, and he uses that mix to create work that’s both visually engaging and grounded in clear thinking. He’s led brand strategy presentations that dig into audience insights and competitive positioning, always aiming to uncover what really matters.
His process begins with getting to know the client, their goals, and the people they’re trying to reach. From there, he builds focused, practical strategies that actually drive measurable results.
Philipp’s passion for forward-thinking design shows in everything he works on. He pays close attention to what’s happening in culture and isn’t afraid to push boundaries to create work that genuinely fits a brand’s identity.
Whether he’s designing a logo or building out digital assets, Philipp brings a mix of creativity and careful craftsmanship to each project. His aim is simple: to create design that looks great, feels meaningful, and leaves a lasting impression.
In the development phase, Philipp turns ideas into something real, making sure every detail is thoughtfully considered. With his background in product management, he keeps design and strategy tightly connected so nothing feels out of place. He relies on testing, refining, and iterating to make sure the final result isn’t just visually strong but also practical and reliable.
Thanks to his broad network of collaborators, Philipp can support a full range of digital needs — from animations and videos to complete websites — offering clients a seamless, end-to-end solution.
"Working with Philipp has been an incredibly enjoyable and energizing experience that has brought a renewed sense of motivation and possibility to the Bloom organization. As a healthcare startup application, Bloom serves as a patient-facing platform that utilizes real-life experiences to establish correlations with changes in disease levels. From the very beginning, we were in search of a visionary genius who could actively listen to our ideas, transform them into visually compelling representations, and ultimately provide us with wireframes for our startup pitches. Our interactions with Philipp were marked by utmost professionalism, as he showcased a communication style that was both creative and captivating. His exceptional ability to conceptualize ideas and translate them into language surpassed any previous experiences we had encountered. Philipp is undoubtedly a talented designer, and I would certainly collaborate with him again in the future."
Dr. Sandip Bhangoo, Founder
"Philipp is a master at his craft and has been an invaluable partner in the creation and refining of our brand as a new VC firm in the crypto space. The Citizen X brand design resonates with our portfolio companies and stands out from our peers, and we are incredibly proud of the aesthetic it presents. Philipp has an insane attention to detail and he strives for perfection. It was important to us to have materials that were clean and clear. All the assets Philipp created were carefully designed to ensure an eye catching attractiveness, with consistency across our brand. Aside from the work itself, Philipp was a pleasure to work with. He is accessible, highly responsive and brings an awesome energy into all of our meetings. We are very proud the work that has been done for us, and if it made sense we would rebrand ourselves annually just to work with Philipp again. We are grateful to have him in our arsenal of top tier experts and partners.”
Emilio DiSanluciano, Co-founder
"At BLOX, we struggled for months to create our investor deck for a seed round that we are conducting. We worked hard on the design, content, and messaging, but we knew that the presentation was subpar and needed a professional. Enter Philipp. He quickly grasped the message and the intent that we need to convey, and he created a deck that is not only compelling, but visually pleasing! And, he did it in a couple weeks. This was an enormous time savings and got us to a place that we would have never gotten to on our own. As we evolve our business, we plan on using Philipp to help in branding and future design projects. I cannot recommend him and his work highly enough.”
Keith Bliss, Co-founder
"Philipp has worked with EDITS since its inception in 2016. During this time he has created and evolved the complete visual identity of the brand across all touch-point on an on-going basis. He possess the rare ability to combine exceptional design talent and graphics hard skills with a nuanced and astute understanding of the branding needs of our business. He not only continually demonstrates excellent technical skills, project management and a great work ethic, but most critical of all: the rare ability to synthesize inputs and feedback to create elegant, forward-looking, and highly effective visuals and assets. I continually learn from Philipp, he is a pleasure to work with, and I fully recommend him for clients seeking a truly rounded designer."
Richard Trory, Founder
