My process starts with gaining a clear understanding of the client, the intended audience, message and needs.
My background is not that of a typical graphic designer. I am self-taught and draw from a wide range of personal and professional experiences, which inform a distinct design sensibility. After a successful 10-year career in product management and brand strategy at Unilever and Vitra, I decided to pivot and combine this experience with a love for Swiss design and bold modern graphics. For the past 8 years, I have worked as an independent graphic designer, creative director, and brand expert, creating all the visual communication and branding projects showcased on this site. Through these experiences, I have developed a distinct personal aesthetic focused on achieving a clear hierarchy and expressive language, which has become an integral part of my creative identity. I have direct experience with conducting consumer and market research, discovery workshops, and brand strategy. I am interested in partnering with startups, agencies, and small businesses that value this unique background and approach.
Philipp is a strategic thinker and a designer at heart who understands the nuances of both the brand strategy and design industries. He uses this insight to craft visually captivating and strategically aligned design solutions. His projects include conducting brand strategy presentations that encompass in-depth analyses of consumer targets and competitive landscapes.
Philipp's process starts with a thorough analysis of clients' needs, target audience, and competitive landscape, enabling him to develop comprehensive strategies that drive measurable results.
Philipp's passion for forward-thinking design drives everything he does. Plugged into current culture trends and committed to breaking the rules, he crafts unique designs tailored to our clients' brand identity.
From logos to digital assets, he approaches each project with creativity and precision. Inspired by nature, colors, typography, and textures, Philipp infuses his designs with a personal touch that resonates deeply with others. His goal is to create visually stunning designs that leave a lasting, positive impression.
During the development phase, Philipp transforms conceptual ideas into tangible realities, paying meticulous attention to every detail. Drawing on his extensive experience in product management, he ensures that each design element aligns seamlessly with the overarching strategic vision. By conducting rigorous iterative testing and refinement, Philipp consistently delivers outcomes that not only captivate visually but are also robust in functionality.
With a broad network, Philipp is capable of fulfilling all digital needs, ranging from animations and videos to websites, providing comprehensive solutions to his clients.
"Working with Philipp has been an incredibly enjoyable and energizing experience that has brought a renewed sense of motivation and possibility to the Bloom organization. As a healthcare startup application, Bloom serves as a patient-facing platform that utilizes real-life experiences to establish correlations with changes in disease levels. From the very beginning, we were in search of a visionary genius who could actively listen to our ideas, transform them into visually compelling representations, and ultimately provide us with wireframes for our startup pitches. Our interactions with Philipp were marked by utmost professionalism, as he showcased a communication style that was both creative and captivating. His exceptional ability to conceptualize ideas and translate them into language surpassed any previous experiences we had encountered. Philipp is undoubtedly a talented designer, and I would certainly collaborate with him again in the future."
Dr. Sandip Bhangoo, Founder
"Philipp is a master at his craft and has been an invaluable partner in the creation and refining of our brand as a new VC firm in the crypto space. The Citizen X brand design resonates with our portfolio companies and stands out from our peers, and we are incredibly proud of the aesthetic it presents. Philipp has an insane attention to detail and he strives for perfection. It was important to us to have materials that were clean and clear. All the assets Philipp created were carefully designed to ensure an eye catching attractiveness, with consistency across our brand. Aside from the work itself, Philipp was a pleasure to work with. He is accessible, highly responsive and brings an awesome energy into all of our meetings. We are very proud the work that has been done for us, and if it made sense we would rebrand ourselves annually just to work with Philipp again. We are grateful to have him in our arsenal of top tier experts and partners.”
Emilio DiSanluciano, Co-founder
"At BLOX, we struggled for months to create our investor deck for a seed round that we are conducting. We worked hard on the design, content, and messaging, but we knew that the presentation was subpar and needed a professional. Enter Philipp. He quickly grasped the message and the intent that we need to convey, and he created a deck that is not only compelling, but visually pleasing! And, he did it in a couple weeks. This was an enormous time savings and got us to a place that we would have never gotten to on our own. As we evolve our business, we plan on using Philipp to help in branding and future design projects. I cannot recommend him and his work highly enough.”
Keith Bliss, Co-founder
"Philipp has worked with EDITS since its inception in 2016. During this time he has created and evolved the complete visual identity of the brand across all touch-point on an on-going basis. He possess the rare ability to combine exceptional design talent and graphics hard skills with a nuanced and astute understanding of the branding needs of our business. He not only continually demonstrates excellent technical skills, project management and a great work ethic, but most critical of all: the rare ability to synthesize inputs and feedback to create elegant, forward-looking, and highly effective visuals and assets. I continually learn from Philipp, he is a pleasure to work with, and I fully recommend him for clients seeking a truly rounded designer."
Richard Trory, Founder
